Managed outbound, run end to end

An outbound engine built for AWS Partners.

DGA builds and manages outbound campaigns around the services you want to grow. We handle the targeting, messaging, outreach, and day-to-day management to get qualified customer conversations in front of your sales team.

The outbound motion

Managed by DGAOwned by your sales team
  1. 01

    Target accounts

  2. 02

    Right buyers

  3. 03

    Outreach

  4. 04

    Conversations

  5. 05

    Sales handoff

Why DGA

Strong delivery deserves a consistent outbound motion.

Many partners have excellent delivery teams and clear offerings, yet still rely mostly on AWS referrals and inbound interest. Building outbound internally means recruiting, training, tools, management, and continuous improvement.
01

Reach prospective customers directly.

Start conversations with the buyers you choose, instead of waiting for them to find you.

02

Add outbound capacity without building it internally.

Skip the recruiting, training, tooling, and management a new function requires.

03

Give your sales team more time for discovery and closing.

Your sellers focus on qualified conversations, not prospecting.

What we do

One managed service. From targeting to handoff.

Campaign strategy

Focus on one priority offering, define the ideal customer, and identify the right buyers.

How it works

Built around your offering. Managed by DGA.

  1. 1

    Align

    Choose the offering, target audience, and qualification criteria.

  2. 2

    Build

    Prepare the account lists, messaging, outreach tools, and handoff process.

  3. 3

    Execute

    Launch outreach with a trained representative and ongoing management.

  4. 4

    Improve

    Review results with your team and refine targeting and messaging.

Visibility and accountability

Know what’s happening beyond the first conversation.

DGA reports on outreach activity, conversations, meetings booked and held, and downstream opportunity progress where agreed data access is available.

DGA manages the outbound motion and qualified conversation handoff. Your team owns discovery, proposals, and closing.

What we report on

  • 01

    Outreach activity

  • 02

    Conversations

  • 03

    Meetings booked

  • 04

    Meetings held

  • 05

    Opportunity progress

    Where data access is agreed

Exploring MDF for your next campaign?

If your team has AWS Marketing Development Funds available, we can help define a campaign scope, budget, and reporting plan for review with your AWS partner contact. Eligibility and approval must be confirmed with AWS.

FAQ

Questions, answered.

AWS services and consulting partners with a defined offering and a sales team ready to run discovery and follow up.

DGA can support a distinct offering, market, or capacity gap alongside an existing team. The scope is agreed during discovery.

No. The approach is scoped around your existing sales process. Any integrations and data access are agreed before implementation.

The target company, buyer responsibilities, and qualification criteria are agreed with you before launch.

DGA manages outbound outreach and the handoff. Your sales team owns discovery, proposals, and closing.

No. Any potential MDF support is evaluated separately from whether the service fits your needs.

Let’s talk

Let’s talk about the offering you want to grow.

Tell us a little about your business and where you want more qualified customer conversations.